Sequences & Stages
Design multi-stage follow-up flows
Cognlay sequences are stage-based. Each stage defines goal, tone, and CTA strength so the system can escalate intent without repeating angles.
- Stage 1: Hook + relevance. Avoid strong CTA.
- Stage 2: Value artifact delivery with clear next step.
- Stage 3: Reason to act now with binary CTA.
- Stage 4: Final escalation, explicit opt-out.