Infrastructure · Compliance · Trust

Every hard question.
Answered plainly.

If you use Smartlead or Instantly for your sending infrastructure, you have good reasons to be skeptical of a new AI platform touching your Gmail and sequences. This page addresses every concern directly — no corporate vagueness.

The most important thing to understand

Cognlay is not a sending infrastructure platform.

Cognlay does not have its own IP pools. It does not warm up inboxes. It does not route your email through shared servers. It uses your own Gmail or Google Workspace mailbox, authenticated via OAuth. Your emails go out from your domain, your IP, your reputation — Cognlay writes the content and decides when to send it.

Sending from
Your Gmail / Workspace
IP address
Google's (yours)
Warm-up
Not Cognlay's job
Real objections. Real answers.
Key concern

"Smartlead / Instantly manages my sending infra. Will Cognlay break my deliverability?"

Cognlay does not replace your sending infrastructure. It uses your own connected Gmail or Google Workspace mailbox — the same one you already control. There are no shared Cognlay IP pools. There are no shared warm-up accounts. Your emails go out from your domain, your mailbox, your reputation. Cognlay only decides what to write in the next email and when to send it.

Key concern

"I've been burned by SaaS tools sending from shared IP pools and tanking my open rates."

Cognlay sends through your authenticated Gmail account via the Gmail API. It does not route your email through any Cognlay-owned sending servers or IP addresses. Your deliverability depends on your domain and mailbox health — not on whether another Cognlay user was spammy.

"What happens to my sequences if Cognlay goes down?"

Queued emails are sent at the scheduled time. If Cognlay's service experiences downtime, sends may be delayed — not lost. You can also pause any sequence manually at any time. Cognlay does not send emails from sequences you have not explicitly activated, so there is no risk of uncontrolled sends.

"I use Smartlead's warm-up feature. Does Cognlay do warm-up?"

Cognlay does not do inbox warm-up. We focus on what happens after your mailbox is already healthy — specifically, writing better follow-ups that don't get ignored. If you need warm-up, keep using Smartlead or Instantly for that. You can still use Cognlay for the follow-up layer on top.

"You're a new company. What if you get acquired or shut down?"

Your data lives in your Gmail account. If Cognlay ceased to exist, your emails, your replies, your leads — none of that disappears. You can revoke Gmail OAuth access at any time from your Google account settings, which immediately removes Cognlay's access. You are never locked in at the infrastructure level.

"How do I know Cognlay isn't reading my entire inbox?"

Cognlay requests three Gmail scopes: gmail.send for configured outbound emails, gmail.readonly for reply detection and thread context, and gmail.modify for thread labels and message state. The product uses those scopes for connected outbound workflows, not general inbox browsing. The OAuth token is stored encrypted and can be revoked from your Google account at any time.

"What if someone hacks Cognlay — do they get access to my Gmail?"

OAuth tokens are stored encrypted. In the event of a security incident, Cognlay would notify affected users. You can revoke Cognlay's Gmail access instantly from your Google account under Connected Apps — this works even if Cognlay's own systems are unavailable. Google's OAuth is designed so that revoking the token immediately terminates all access.

"I send 2,000 emails a day on Instantly. Can Cognlay handle that volume?"

Cognlay is built for signal-driven outbound, not mass volume blasting. If you're sending 2,000 identical emails per day, Cognlay's adaptive follow-up engine is complementary — it handles the follow-up layer intelligently while you manage top-of-funnel volume with your existing tool. The two approaches work best together, not instead of each other.

What Cognlay never does

Never send email from shared Cognlay IP pools

Never sell or share your lead data with third parties

Never read Gmail content outside your configured sequences

Never train AI models on your email content

Never request Drive, Calendar, or unrelated Google scopes

Never send from domains or mailboxes you haven't connected

Never store your Google password — authentication is token-based

Never continue sending if you revoke OAuth access

Regulatory compliance

GDPR (EU)

Addressed
  • You are the data controller for your lead data. Cognlay acts as a data processor under your instructions.

  • Lead data is not sold, rented, or shared with third parties for marketing purposes.

  • Email content processed by AI for follow-up rewriting is not retained beyond the immediate task.

  • You can request deletion of your account and all associated data at any time via hello@cognlay.com.

CAN-SPAM (US)

Compliant by design
  • Unsubscribe handling is built in — opted-out leads are automatically suppressed from all future sequences.

  • Sequences send from your own domain and mailbox — Cognlay does not use shared sending infrastructure.

  • Cognlay does not spoof sender identities or forge message headers.

  • You remain responsible for ensuring your lead list was lawfully obtained.

CASL (Canada)

Platform-supported
  • CASL requires express or implied consent before sending commercial email to Canadian recipients — this is your responsibility as sender.

  • Cognlay's built-in opt-out handling satisfies CASL's unsubscribe requirements automatically.

  • We recommend maintaining a consent record for Canadian contacts before adding them to sequences.

CCPA (California)

Addressed
  • Cognlay does not sell California residents' personal information.

  • Your lead data and Gmail content are not shared with third-party advertisers.

  • California users can request data deletion by contacting hello@cognlay.com.

How AI works in Cognlay

What does Cognlay's AI actually see?

The AI receives the context needed for the specific outbound action: the email subject and body, lead behavior, reply text if present, sequence configuration, and sender profile. It is not given unrelated inbox threads for general analysis.

Does Cognlay train on my email content?

No. Cognlay does not use your email content, lead data, Gmail threads, or sequence replies to train AI models. Email content processed for follow-up rewriting is used only for that specific task.

Which AI providers does Cognlay use?

Cognlay uses large language models from leading AI providers (including Google's Gemini family). These providers do not retain your data for training under their enterprise API terms.

Can AI send without my approval?

Cognlay operates autonomously within the sequence parameters you configure. Pre-send guardrails check each email before it goes out. You can pause or stop any sequence at any time from your dashboard.

Still skeptical? Good. Email hello@cognlay.com — Jay responds to every compliance question personally.